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Media Future Week | July 14, 2024

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Day 2 of MFW15 has started promptly at 09.00 am this morning with Scott Smith of Changeist. Scott told us that the future isn’t about prediciting, disrupting or innovation in isolation – It’s about engaging, connecting and co-desiging. Many participants posted some of his quotes. Check it down below in our day 2 Storify report! For his presention click here.

After his motivating speech, the teams got to put Scott’s advice into practice. Co-designing, connecting with society and generating great ideas in the co-creation room. Scott and Genevieve were visiting the teams to coach them on their particular cases. Hans got to interview them before they’ve left MFW. MFW in five weeks according to Genevieve: “Media Future Week is fun”. Scott: “Interesting, Frantic, Hig-Energy, Creative and worth coming back to”. See the Chit-Chat with speakers here. 

Genevieve Bell visiting the teams

Genevieve Bell visiting the teams

The second speaker of the day was researcher Martijn de Waal. He introduced us to new cities where digital media play a hugh role in the way people interact with each other.

After the lunch it was time for more cocreation and interaction with dialogue partners. Teams got to meet with different experts to test their idea’s. An even bigger test was later this afternoon: Dragons’ Den!! You all did a great job in presenting your ideas to this jury. We hope they gave you some usefull tips & tricks so that you can improve your ideas even more. We’re half way…..

Presenting for the Dragon's

Presenting for the Dragon’s

You can find all the photo’s of day 2 in this Flickr Album.

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